Get an Insider’s Look at “Winged Planet” on Your Second Screen
By: Jason Robey
10/04/2012
The U.S. premiere of Winged Planet on Saturday, October 6, at 8/7c is right around the corner. Are you ready!?
Discovery Channel and Lexus have joined together to offer audiences the pinnacle in engaged viewing experiences with Winged Planet Plus, a highly immersive simultaneous viewing app for iPad and available online at Discovery.com/WingedPlanet. The app was custom-created for the astonishing two-hour programming event, Winged Planet, which lets viewers experience the breathtaking physical wonders of the world from a bird’s eye view.
With Winged Planet Plus, you’ll receive nearly 100 exclusive pieces of content including behind-the-scenes photos and information that highlight the cutting edge technology used in the special, as well as factoids, trivia and extra scenes from Winged Planet.
The iPad version — available for free via the Discovery Channel iPad App — is an audio-synched experience. Tap the “sync” button once the show starts and, using state-of-the-art audio content recognition technology, Winged Planet Plus will recognize the show and deliver exclusive content to your app, perfectly timed to key moments in the show. Can’t make the 8/7 premiere on Saturday? You can record the show and watch it later with Winged Planet Plus.
The web version will only be available at Discovery.com/WingedPlanet between 8 and 10 (7 and 9c) on Saturday, October 6.
Winged Planet Plus was developed in partnership with TVPlus, an award-winning social television company that delivers rich, interactive experiences for the second screen, and Bottle Rocket, which specializes in custom, high-end mobile apps that set the industry standard.
About Winged Planet
In the U.S. premiere of the Discovery Channel/BBC co-production Winged Planet, viewers experience the astonishing physical wonders of the world from a bird’s eye view. This two-hour special event comes from award winning filmmaker John Downer (Elephants: Spy in the Herd; Tiger: Spy in the Jungle; and Polar Bears: Spy on the Ice), who transformed wildlife filmmaking through the pioneering use of spy cameras to capture nature’s most intimate moments. For Winged Planet, Downer developed a new team of Spycams to offer viewers a jaw-dropping view of the world from an entirely different perspective, and allowing an up-close and personal view with these magnificent creatures.
Comments