Undecided Voters & Global Warming

October 20, 2008

One of the great mysteries in America these days are the Undecided Voters (UVs). We Decided Voters wonder: Who are these UVs and what makes them tick? What on Earth will make them decide? Are they sentient beings and is there any hope we will ever find a way to communicate with them?

105582main_globalwarming_2060_lg Researchers at Yale University and George Mason University think they have some answers. In their Oct. 14 national survey of 2,189 registered voters they found that two out of three of the undecided voters (who were 9 percent of the total) say that a presidential candidate's position on global warming will influence their vote.

Excuse me? Don't the candidates already have positions on global warming? In fact, don't they kind of agree on it? How is that going to help a UV? But perhaps my fever of decidedness has fogged my glasses. Let's just read directly from the Yale press release:      

   While few undecided voters rated global warming as the single most important issue that will determine their vote, 62 percent of undecided voters, 64 percent of voters leaning toward McCain and 75 percent of voters leaning toward Obama indicated that global warming is one of several important issues that will influence their vote. "Even in the midst of the nation's financial turmoil, global warming remains an important issue for large numbers of voters," said Anthony Leiserowitz of Yale University.

Okay. This is good. Maybe. My big worry has been that the economy would bury the overarching, but more difficult environmental issues facing humanity. So this gives me hope. Not much hope, mind you, but a dribble of optimism that the other issues which our beloved UVs rate as highly as global warming are not such things as UFO conspiracies and the national decline in palm readers. Alas, it still may not help...

          In the race to earn undecided voters' trust on the issue of global warming, the two candidates are in a dead heat. Fifty percent of undecided voters trust John McCain as a source of information about global warming and 51 percent trust Barack Obama. "In the closing days of this election, each of these candidates still has an opportunity to make their best case on global warming to these critical voters," said Edward Maibach of George Mason University.

...and neither candidate is likely to, IMHO, since neither one has anything new or strikingly different to say about it. But, really, it doesn't matter. Even if Obama or McCain were to say something significant, the same survey revealed that many UVs won't believe them....

         Surprisingly, however, 45 percent of McCain supporters distrust John McCain as a source of information about global warming, while only 15 percent of Obama supporters distrust their candidate on the issue.

So where does that leave an especially distrusting UV? Not only are you being pecked to death by competing issues, but you don't trust the candidates. You are alone, alone, alone in a vast wilderness of decisive people you don't understand. Where is a good palm reader when you need one?

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